Abstract

“Instead of Gutting Consumer Protection, We Should Be Expanding it” - Hillary Clinton. “A consumer is the most important visitor in our society. They are not dependent on us. We are dependent on them. They not an interruption in our work. They are the purpose of it. We are not doing them a favour by serving them. They are doing us a favour by giving us an opportunity to do so”. This article scrutinizes to understand the rights of a consumer. The need and importance of consumer protection marginalizes the unit of expanding at a rate of knots especially in the Indian Socio-Economic sector. However, within the present socio-economic situation we discover that the patron may be a victim of the many unfair and unethical techniques adopted within the market place. A primitive client is not a match for the businessperson promoting product and services on an organized basis and by trained professionals. There used to be a time where consumers were known as the “King of the Market”, now they have become the victim of it. The Indian Market is Dominated by The Term Called ‘Consumerism’, notable a decade from the economic reforms process. Hence the idea put forth is to spread awareness and consciousness to make civilians aware of the laws, and to introduce the contemporary changes faced by the consumer in the market.

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