Unfair trade practices refer to “any fraudulent, dishonest trade practice or business practices which is prohibited by a statue”. It can be use of any unfair method or unfair or deceptive practice for the purpose of promoting the sale or use or supply of any goods. This research paper will deal with the reason for the incorporation of a law for unfair trade practice. The paper will further analyse the concept of unfair trade practice in India and the law governing it. The paper will also try to analyse about the evolution of this term and will try to discuss about the evolution of UTP. Further the paper will try to highlight the position of ‘unfair trade practices’ in India.
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